April 24, 2025
Cohorts

Building with Cocreate - the shortcut to PMF

Why managing AI risk presents new challenges

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The difficult of using AI to improve risk management

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How to bring AI into managing risk

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Pros and cons of using AI to manage risks

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Benefits and opportunities for risk managers applying AI

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The Shortcut to PMF? It’s Not Money. It’s Design talent developed in systems & Frameworks.

Why? Let’s be real for a second.

Building a startup isn’t hard because of AI, code, or even fundraising.

It’s hard because finding what people actually want—that elusive Product-Market Fit

feels like playing darts… blindfolded… in a hurricane.

And no one tells you this upfront:

It’s not your engineering team that’s blocking you anymore (thanks AI).

It’s the endless loop of:

  • “Is this the right feature?”

  • “Do people care?”

  • “Why does shipping one idea feel like burning through my entire runway?”

The Real Problem?

Early-stage startups struggle to explore fast enough. We’ve worked with top AI startups like Bolt.new on growth design and hackathons, and supported countless YC and a16z-backed teams even earlier in their journey.

Our goal is to give you the systems and firepower of a full design team—covering design, product strategy, and user testing. These are messy, expensive processes that most founders end up guessing through. But that’s where 90% of startups stall. Not from a lack of code—

but from a lack of process to explore, validate, and iterate without burning through their runway.

What If You Could Unblock That?

That’s why we built CoCreate.

We don’t throw money at you.

We do something better—

We incubate you with product & design success. Engineering and funding are no longer the bottlenecks—design frameworks, management, and systems are.

  • Imagine having two ex-big-tech coaches—the kind of folks who’ve shipped products at Google, Meta, Amazon, Netflix—

    matched exactly to what you’re building.

Building a consumer AI product?

You might get someone who worked on Google Gemini or GitHub Copilot in your corner.

Launching a streaming platform?

We’ll loop in coaches from Twitch or Netflix who’ve lived and breathed that world.

You’re not just getting advice—you’re getting a squad.

Plus, a team of hungry, insanely talented jr designers, such as masters from CMU, graphic design students from RISD who treat your startup like it’s their own sandbox to prove they can build at a world-class level. (We offer support on hiring and develpping them further for your team)

So, Who Do We Actually Want to Work With?

We vibe best with founders who:

  • They are scrappy but ambitious

  • Care about building something authentic, not just chasing trends

  • Understand that great products come from rapid exploration, not perfect plans

  • Actually give a damn about people (especially the students helping you get there)

  • We usually work with startups from pre-seed to Series C, but the sweet spot is seed to Series A—often right after finishing incubators like YC, OnDeck, A16Z, Afore, or Antler.

If you’re here just looking to outsource tasks or exploit free labor—

this ain’t for you.

But if you’re here to build & co-create (see what we did there?),

welcome home.

What’s the Catch?

Honestly? There isn’t one. Except you need to be ambitious and have a heart for mentorship.

  • 10 - 20 weeks of working alongside top-tier design, product, and tech talent

  • Matched with design leaders who’ve shipped at the highest levels

  • Want a trial? We only ask for 45 minutes a week to start a work trial, but you’ll probably get hooked and want to dive in more.

  • A process designed to push you toward PMF without draining your wallet or sanity

What to Expect from a CoCreate Cohort in a sample 10 weeks:

  • Week 1: We onboard, set goals, and match you with your dream team

  • Weeks 2-9: Build, break, iterate, and explore faster than you thought possible

  • Week 10: Demo, reflect, and either hire your future team—or at least know you didn’t waste 6 months guessing. Wraps up with an amazing event Irl like this.


If this sounds like the kind of structured chaos, creative energy, & product building you want in your startup journey—

let’s chat.

We’re not promising unicorns.

But we are promising momentum.

And sometimes, that’s all you need.

🚀 Join CoCreate. Let’s build for real while helping the next generation succeed.

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